Tranquil Touring Parks is to officially team up with one of UK’s most prominent tourism marketing providers’. Tranquil Touring Parks is now re positioning its key marketing strategy to adopt and incorporate a more holistic and engaging process, ‘supporting UK tourism’.
With this in mind Tranquil Touring Parks is delighted to announce its official partnering with Take One Media’s consumer arm ‘www.day visits co.uk‘. This appointment will become a key strategic alliance to help support Tranquil Touring and Take One medias growing consumer audience’s and help to incentivise and reward Tranquil customers more effectively with value added opportunities, competitions and other incentives.
The project is being supported by Take One Media who see the adult touring market as a key area of growth in the UK. The overall caravanning, camping and touring market is worth well over £3 billion annually. Adult touring is already taking a large section of that overall market.
The partnering will support and help Tranquil customers explore and enjoy more of their surrounding areas, to include; supporting greater awareness and usage of local attractions, creating a real difference in the overall customer experience.
John O’Neill the Chairman of Tranquil Touring Parks has said; ” There is a real need for us to reinforce and look at ways to grow our customer base annually.
By partnering with Take One Media we will hope to work with our local attractions more effectively communicating the benefits of the local regions. Helping our customers to stay longer and giving them another reason to visit again.
Customer experience is key to our strategic development moving forward and supporting UK tourism has to be that natural next step if we are to grow and strengthen our core values and customer experiences. We are delighted to be working with such a well known and credible tourism brand as Take One Media in helping us realise our potential. We very much hope that our customers begin to see a real difference in the next year”
Philippa Harris Managing Director of Take One Media has said; “Working in partnership with Tranquil Touring represents a great opportunity to Take One Media as it widens our activity to include the very highly targeted group of adults catered for by Tranquil.
The new look and style Tranquil Parks, with it’s exciting plans for the future, really addresses the changes we are seeing in the UK tourism market as it matures – with customers looking for more specific experiences to suit their individual circumstances”.
For further information please contact:
John Turner Head of marketing at Tranquil Touring Parks.